The Haas School of Business invites you participate in research conducted by faculty and graduate students at Haas. These experiments offer you the opportunity to learn about research in business, and may even be fun! Paid experiments are compensated on average $15/hr.
To sign up, go to http://berkeley.sona-systems.com and create an account. Experiments are posted regularly.
The majority of the studies occur on the 5th floor of the the Faculty Building, F503, F505, F508, and F510 (or click for a perspective view of campus).
A list of FREQUENTLY ASKED QUESTIONS about RPP can be found here.
For UGBA 105, you will be required to complete up to 5 hours of OB studies. You can see the guidelines here.
For UGBA 106, you will be required to complete up to 5 hours of marketing studies. You can see the guidelines here.
The UGBA 105 pre-screen survey closes on Friday February 8th at midnight.
If you choose to not participate in studies for your class you can
fulfill the credit requirement by writing a critical response to an Organizational Behavior journal article (for 105) or a Marketing journal article (for 106). You can also write an alternative assignment to make up credits that you did not earn by participating in studies. The Behavioral Lab does not provide articles to write about. We encourage you to use Google Scholar to find articles from journals. You can search terms you learned in class. For each 2 pages of response you write, you earn 1 credit of RPP (e.g. 1 page = 0.5 credits, 2 pages = 1 credit, 4 pages = 2 credits etc). The paper must have 1.5 inch margins on bottom and top and 1 inch margins on the sides, Times New Roman 12 pt font, and be double spaced. You should submit a Word document. You can write on multiple journal articles and spread out the page count however you want. You should have a works cited page that does not count towards your total page count.
You must submit the papers in PDF format by Friday, May 10th at midnight to email@example.com. With the subject headline UGBA 105: Alternative Assignment_YourName or UGBA 106: Alternative Assignment_YourName. You MUST include how many credits you are fulfilling.
If you are unable or unwilling to participate in a study, as a courtesy to the experimenter we ask that you cancel your appointment or email the experimenter if it is too late to cancel on SONA. Your account will become limited after failing to show up for 4 scheduled studies, afterwhich you will only be able to sign up for alternative research activities if such are offered.