University of California, Berkeley, Haas School of Business
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Faculty and Executive Leadership Directory

 
Ganesh Iyer

Ganesh Iyer

 

Edgar F. Kaiser Professor of Business Administration
Haas Marketing Group
Associate Dean for Academic Affairs
510-643-4328
Email: click on the envelope icon below for full email address
Academic Status: On duty
Office Hours: TBD
Personal Homepage: http://groups.haas.berkeley.edu/marketing/PROFILES/PROFS/iyer.html
Academic Group Homepage: http://groups.haas.berkeley.edu/marketing
Curriculum Vitae (in PDF format, Acrobat Reader required)

 

Education

Bachelor of Engineering (Electrical), University of Bombay
Masters in Management Studies, University of Bombay
Ph.D., Marketing, University of Toronto

 

Positions Held

At Haas since 2000


2007-present Edgar F. Kaiser Professor of Busi2003-2006 Associate Professor, Haas School of Business
2000-2003 Assistant Professor, Haas School of Business
1996-2000 Assistant Professor, John M. Olin School of Business, Washington University

 

External Service and Assignments

  • Area Editor: Marketing Science
  • Associate Editor: Quantitative Marketing and Economics
  • Editorial Board Member: Journal of Marketing, Review of Marketing Science
  • Ad hoc reviewer: American Economic Review, Management Science, Journal of Marketing Research, Rand Journal of Economics, Operations Research, Naval Research Logistics, Journal of Economics and Management Strategyness Administration, Haas School of Business
    2006-2007 Harold Furst Chair in Management Philosophy & Values, Haas School of Business

 

Current Research and Interests

  • Competitive Marketing Strategy
  • Coordination and Contractual Issues in Distribution Channels.
  • Marketing Information and its Effects
  • Internet Institutions and Competition
  • Bounded Rationality and Marketing Strategy

 

Selected Papers and Publications

  • “Corruptible Advice,” 2008, (with Erik Durbin), forthcoming, American Economic Journal: Microeconomics.

  • “Too Close to be Similar: Product and Price Competition in Retail Gasoline Markets,” 2008, (with P.B. Seetharaman), forthcoming, Quantitative Marketing and Economics.

  • “Planned and Actual Betting in Sequential Gambles,” 2008, (with E. Andrade), forthcoming, Journal of Marketing Research.

  • “Procurement Bidding with Restrictions,” 2008, (with A. Pazgal), Quantitative Marketing and Economics, 6, 2 177-204.

  • “Information and Inventory in Distribution Channels,” (with C. Narasimhan and R. Niraj), 2007, Management Science, 53, 10, 1551-1561.

  • “The Targeting of Advertising,” 2005, (with D. Soberman and J. M. Villas-Boas), Marketing Science, 24, 3, pp. 461-476, Finalist, for the John D.C. Little Best Paper Award for 2005.

  • “To Price Discriminate or Not: The Choice of Station Type in Retail Gasoline Markets,” (with P.B. Seetharaman), 2003, Quantitative Marketing and Economics, v. 1, 2, pp. 155-178.

  • “Internet Shopping Agents: Virtual Colocation and Competition,” (with A. Pazgal), Marketing Science, 2003, v 22, 1, pp. 85-106, Finalist, for the John D.C. Little Best Paper Award for 2003.

 

Teaching

  • XMBA 206 - Marketing Management, Summer 2008

 

Honors and Awards

  • Honorable Mention for the Earl F. Cheit Outstanding Teaching Award, 2008.

  • Informs Society for Marketing Science Doctoral Consortium, Faculty Fellow, 2007 & 2008.

  • AMA-Sheth Doctoral Consortium, Faculty Fellow, 2006.

  • Finalist for the John D.C Little Best Paper Award for 2005, for the paper “The Targeting of Advertising,” published in Marketing Science.

  • Marketing Science Institute’s Young Scholars Program, January, 2005.

  • Finalist for the John D.C. Little Best Paper Award for 2003, for the paper “Internet Shopping Agents: Virtual Colocation and Competition” published in Marketing Science.

  • Schwabacher Fellowship, Haas School of Business 2002-03.

  • Marketing Science Institute’s Young Scholars Program, January, 2001.

  • Winner of the John D.C. Little Best Paper Award for 2000, for the paper “Markets for Product Modification Information” published in Marketing Science.

  • Finalist for the John D.C Little Best Paper Award for 1998, for the paper “Coordinating Channels under Price and Non-price Competition published in Marketing Science.

  • University of Toronto Representative to the Doctoral Consortium, AMA Santa Clara, CA, 1994.

  • Social Sciences and Humanities Research Council of Canada Doctoral Fellowship (1994-1995).

  • Ontario Graduate Scholarship (OGS), 1993-1996.

  • University of Toronto Open Scholarship, 1991-1995.

  • William Twaits Scholarship, 1992-1993.

 



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