eHAN - Haas Alumni Network e-newsletter

February 8, 2008

Alumni Website
eHan Web Version
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E V E N T S

Monthly Web Calendar

Feb 9 – Haas
Health Care Conference

Feb 18 – Taipei
Reception with Dean Campbell

Feb 19 – Seattle
Evening with Professor Schultz

Feb 20 – Hong Kong
Reception with Dean Campbell

Feb 23 – Singapore
Reception with Dean Campbell

Feb 24 – New Delhi
Reception with Regent Eleanor Brewer

Feb 26 – Shanghai
Reception with Dean Campbell

Feb 25-26 – San Francisco
Prosper Online User Conference

Feb 27 – Atherton
Haas Celebration in South Bay

Feb 28 – Tokyo
Reception with Dean Campbell SOLD OUT

Mar 1 – Haas
Women in Leadership Conference

Mar 5 – Orinda
Career Development Event

Mar 6 – Novato
Social Mixer

SAVE THE DATE

Mar 19 – San Francisco
Haas Celebration in SF at Gap, Inc.

April 26 – Haas School of Business
Reunion Conference - Clean Tech Innovation

May 13 – San Francisco
Business Forecast Luncheon with Robert Reich

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Chile
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MBA 2003

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BCEMBA 05
BCEMBA 06 ___________________

Giving to Haas
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N E W S	Careers	Learning
Absolut Vodka CEO, Alum to Address Berkeley MBA Commencement Bengt Baron, CEO of the V&S Group of Sweden, parent company to Absolut Vodka, will address this year's graduates of the Full-time, Evening & Weekend, and Berkeley-Columbia Executive MBA Programs at their commencement. Baron holds dual Haas degrees — BS 85 and MBA 88. Full Story Annual Silicon Valley Networking Event to Feature Google's Keval Desai, MBA 99, on Feb. 27 Haas alum Keval Desai, MBA 99, who directs product development for the country's fastest growing tech company - Google - will be the featured speaker at the 9th Annual Haas Alumni Celebration in Silicon Valley at Atherton's Menlo Circus Club on February 27. Full Story Teach-In at Haas on the Health of the Economy Faculty experts recently debated the impact of the economic downturn on the US and global economies at a "teach-in" in front of students and other members of the business school community. The event was captured on tape. View the VIDEO Prof. Carl Shapiro to Leave Post as IBER Director Carl Shapiro, the Transamerica Professor of Business Strategy and an expert in the economics of antitrust and innovation will be stepping down as director of the Institute of Business and Economics Research after a successful tenure of two five-year terms. Full Story Ph.D. Grad Wins Prestigious Real Estate Award The American Real Estate and Urban Economics Association has named Jiro Yoshida, a 2007 graduate of the Haas Ph.D. Program, the first-prize winner of its annual doctoral dissertation award. Full Story Michael Raynor on Innovation and Corporate Strategy Best-selling author Michael Raynor, a distinguished fellow with Deloitte Consulting's research division whose books analyze innovation, risk, and corporate strategy, will speak at the Haas School on February 12. Full Story Competition to Focus on New Orleans Schools When MBA students from around the country arrive at the Haas School for the two-day Educational Leadership Case Competition, they will be charged with developing solutions for one of the nation's most pressing and complicated problems: rebuilding the New Orleans public school system post-Katrina. Full Story New Spring Classes to Address Web 2.0 Marketing, Entrepreneurship, and Global Poverty MBA and undergraduate students are enjoying an expanded lineup of new elective classes on a wide range of topics, from Web 2.0 marketing to entrepreneurship to addressing global poverty, this spring semester. Full Story Come Back to Berkeley for the Reunion Conference Save the date, Saturday, April 26, for the annual Reunion Conference for All Alumni, featuring private industry speakers and faculty discussing "Clean Tech Innovation." Speakers and sessions are being developed and more info about the topics will be announced soon. Special activities that weekend are planned for MBA classes of 58, 63, 68, 73, 78, 83, 88, 93, 98, 03, and 07. See Reunion page for details.
News	C A R E E R S	Learning
For the Job Seeker: "Networking at Social Gatherings" Free Webinar 7 pm - 8:30 pm, February 19 Walking into a room full of strangers and coming away with new friends, good contacts, and leads to opportunities takes learned skills and practical methods. These can be acquired by even the shyest of people to enable them to feel comfortable mingling while outgoing types can perfect and polish their abilities to make contacts. For those attending the "Menlo Circus Club" event on February 27, this is a great webinar to help you brush up on your networking skills. Topics covered: Techniques to prepare and pave the way in advance. Setting up a buddy system to help with introductions to strangers. What to do with business cards - theirs and yours. How to gracefully exit one conversation and join another. Handshakes, greetings, small talk and food. Timing: when to arrive and when to leave. Register For the Manager/Employer: Student Projects in the Business Community Do you have a business project that could use some student help? Are you a Haas student looking for a real-world project to work on? Haas students are eager to apply their learning to real-world situations. Individually or in groups, our MBA, Master's in Financial Engineering, and undergraduate business students are happy to volunteer their classroom knowledge and skills in the business and non-profit communities. Post a project for students
News	Careers	L E A R N I N G
Market Research for Decision Makers April 7-11 at the Haas School The Market Research Program at the UC Berkeley Center for Executive Development is designed to provide Marketing and Product Management Professionals with the latest, most effective market and design research strategies and tools. Successful and profitable marketing and product development depends on using the right tools to ask and answer the right questions. Participants will learn: Whether, when, and why to conduct research. What types of marketing questions can be answered best with what types of research. How to integrate research in the product development process. How to make the most profitable product, price, promotion, and place decisions. How to design surveys and interviews for optimal results. How to use the abundance of available customer data in making marketing and product decisions. More Info: Visit our website, or contact Kim Fisher 415-637-4913 or Bart Decker 510-642-916 Also, learn more about our upcoming Product Management Program. All programs are 15% off for Haas alumni!
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eHAN is published by the Alumni Office at the Haas School of Business. Much of the content originally appeared in Haas NewsWire, an internal Haas School communication published by the Marketing and Communications Office. We welcome your comments and suggestions. Copyright 2008 Haas School of Business, University of California, Berkeley. Having trouble viewing this email? Go to http://haas.berkeley.edu/alumni/pubs/ehan/ehan-02-07-08.html