About EAP

Dedicated to Teaching

The EAP group teaches courses that combine solid theoretical grounding with direct applications to the business issues of today and tomorrow. Nearly every senior EAP faculty member has been nominated for a Cheit teaching award, and most have won it—a remarkable performance that reflects the group's dedication to teaching.

EAP and the New Economy

EAP faculty are focused on how business managers can run their firms for increased success. Many of the most critical challenges facing the emerging industries of California and elsewhere are the issues of technological change and globalization on which Haas economists have provided a vision and a framework for the world. We invented the concept of "Network Externalities" and established new analytic frameworks for how to compete in the e-commerce and other industries where controlling the standard or the network is the key to success.

EAP faculty literally wrote the book on the New Economy—the best-selling Information Rules.

At the Forefront of Research

Business leaders are faced with issues of globalization, technological change, market change, and organizational change. Research by EAP faculty members has led to farsighted contributions to all these areas. EAP research has influenced how businesses are run, how they are regulated, and how the country and international agencies are run.

EAP faculty have also developed critical insights for managers on how to structure the firm and its contracts for success when managing suppliers and alliances has become more critical, how to deal with diversity among customers and employees, how to compete in unregulated markets, how to deal with currency fluctuations, and how to manage in a global economy.

A History of Service

Haas EAP economists have served at the highest levels of government, including service as Chief Economist, Federal Communications Commission; Deputy Assistant Attorney General for Economics, Antitrust Division, US Department of Justice; Chief Economist in the Office of the Comptroller of Currency; and Member of the Governing Board of California Power Exchange Corporation. We are particularly proud of Janet Yellen's service as Chair of the President's Council of Economic Advisors and as Governor of the Federal Reserve System.