Shansby Marketing Seminar Series

Marketing Group

The Shansby Marketing Seminar Series Fall 2016

Seminars will be held on Mondays from 11:00 am - 12:30 pm C325 Haas.

August 29

Zachary Zhong (UC Berkeley)
"Targeted Search and Platform Design"

September 12

Hannah Perfecto (UC Berkeley)
"Rejecting a Bad Option Feels like Choosing a Good One"

September 19

Philipp Strack (UC Berkeley, Department of Economica)
"Stochastic Choice and Optimal Stopping"

September 26

Brett Gordon (Northwestern Kellogg)
"A Comparison of Approaches to Advertising Measurement: Evidence from Big Experiments at Facebook"(Abstract)

October 3

Christopher Olivola (Carnegie Mellon University)
"Asymmetric Consideration of Interpersonal Opportunity Costs: A Fundamental Barrier to Generosity"(Abstract)

October 10

Juliana Schroeder (UC Berkeley, Haas School of Business)
“Mistaking Minds and Machines: How Speech Affects Dehumanization and Anthropomorphism”

October 17

No Seminar

October 24

Andrey Simonov ( University of Chicago, Booth)
"Demand for (Un)Biased News:The Role of Government Control in Online News Markets"

October 31

Daniel Walters ( UCLA)
"Known Unknowns: A Critical Determinant of Confidenceand Calibration"

November 7

Simon Anderson (University of Virginia)
“Search Direction”(Abstract)

November 14

Tomomichi Amano (Stanford University)
“Ratcheting, Competition, and the Diffusion of Technological Change:The Case of Televisions under an Energy Efficiency Program”

November 21

Max Wei (USC Marshall)

November 28

Grant Packard (Wilfrid Laurier University)
“(I’m) Happy to Help (You): Self- and Customer-Referencing in Firm Agent Language” (Abstract)



Spring 2016