SICS - Summer Institute in Competitive Strategy

Haas School of Business, UC Berkeley - C210

Sponsored by

Institute for Business Innovation (IBI), University of California Berkeley

Greg Shaffer (University of Rochester)
Juanjuan Zhang (MIT)


Monday, July 20, 2015


Reception, Faculty Club

Tuesday, July 21


"Robust New Product Pricing"

Benjamin Handel (University of California, Berkeley) and Kanishka Misra (University of Michigan)


Discussant: Kannan Srinivasan (Carnegie-Mellon University)


"Encouraging Word of Mouth: Free Contracts, Referral Programs, or Both?"

Yuichiro Kamada (University of California, Berkeley) and Aniko Öry (Yale University)


Discussant: Dina Mayzlin (University of Southern California)


"Search for Information on Multiple Products"

Tony Ke (MIT), Zuo-Jun Max Shen (University of California, Berkeley), and J. Miguel Villas-Boas (University of California, Berkeley)


Discussant: Jidong Zhou (New York University)


"Price Transparency and Retail Prices"

Federico Rossi (Bocconi University) and Pradeep K. Chintagunta (University of Chicago)


Discussant: Vithala Rao (Cornell University)

Wednesday, July 22


"Structural Analysis of Multi-Channel Demand"

Scott Shriver (Columbia University) and Bryan Bollinger (Duke University)


Discussant: Bart Bronnenberg (Tilburg University)


"Add-on Policies under Vertical Differentiation: Why do Luxury Hotels Charge for Internet Whereas Economy Hotels Do Not?"

Song Lin (Hong Kong University of Science and Technology)


Discussant: Steven Shugan (University of Florida)


"A CCP Estimator for Dynamic Discrete Choice Models with Aggregate Data"

Timothy Derdenger (Carnegie-Mellon University) and Vineet Kumar (Yale University)


Discussant: Matthew Shum (California Institute of Technology)


"The Agency Model and MFN Clauses"

Justin Johnson (Cornell University)


Discussant: Andrew Rhodes (Toulouse School of Economics)

Thursday, July 23


"Can Online Price Matching Defeat Showrooming?"

Kangkang Wang (University of Alberta), Chunhua Wu (University of British Columbia), and Ting Zhu (University of British Columbia)


Discussant: Anne Coughlan (Northwestern University)


"Resale Price Maintenance in the Age of Showrooming"

Jeanine Miklos-Thal (University of Rochester) and Greg Shaffer (University of Rochester)


Discussant: Rajeev Tyagi (University of California, Irvine)


"Effects of Targeted Promotions: Evidence from Field Experiments"

Navdeep Sahni (Stanford University), Dan Zou (University of Chicago), Pradeep K. Chintagunta (University of Chicago)


Discussant: David Reiley (Principal Scientist, Pandora)


"The Internet and the News Media"

Susan Athey (Stanford University)


Discussant: Avi Goldfarb (University of Toronto)


Conference Dinner

Trader Vic's

Friday, July 24


"Competitive Mobile Targeting"

Yuxin Chen (New York University, Shangai), Xinxin Li (University of Connecticut), and Monic Sun (Boston University)


Discussant: David Soberman (University of Toronto)


"Advertising and Price Targeting on the Hotelling Line"

Sridhar Moorthy (University of Toronto) and Shervin S. Tehrani (University of Toronto)


Discussant: Preyas Desai (Duke University)


"Identification and Estimation of Forward-looking Behavior: The Case of Consumer Stockpiling"

Andrew Ching (University of Toronto) and Matthew Osborne (University of Toronto)


Discussant: Stephan Seiler (Stanford University)


Drinks at the Faculty Club

Special Session: Big Data & Marketing

Jeremy Fox (Rice University)
Przemyslaw Jeziorski (University of California, Berkeley)

Monday, July 27


"The Impact of Privacy Policy on the Auction Market for Online Display Advertising"

Garrett Johnson (University of Rochester)


Discussant: Kei Kawai (New york University)


"Demand for 'Healthy' Products: False claims in advertising"

Anita Rao (University of Chicago) and Emily Wang (University of Massachusetts)


Discussant: Yesim Orhun (University of Michigan)


"Learning about Consumers and Markets using Internet Data"

Liran Einav (Stanford University) and John Levin (Stanford University)


"Demand Estimation with Machine Learning and Model Combination"

Patrick Bajari (University of Washington), Denis Nekipelov (University of Virginia), Stephen Ryan (UT Austin), Miaoyu Yang (University of Washington)


Discussant: Peter Rossi (UCLA)

Tuesday, July 28


"Complementarities in Consumption and the Consumer"

Anna Tuchman (Stanford University), Harikesh Nair (Stanford University), Pedro Gardete (Stanford Univeristy)


Discussant: Mitsukuni Nishida (Johns Hopkins University)


"Cross Channel Effects of Search Engine Advertising on Brick & Mortar Retail Sales: Insights from Multiple Large Scale Field Experiments on"

Kirthi Kalyanam (Santa Clara University), John McAteer (Google), Jonathan Marek (Applied Predictive Technologies) James Hodges (University of Minnesota), Lifeng Lin (University of Minnesota)


Discussant: Joe Golden (


"The Adoption of Network Goods: Evidence from the Spread of Mobile Phones in Rwanda"

Daniel Bjorkegren (Brown University)


Discussant: Natalia Lazzati (University of Michigan)


"Cheap Talk, Round Numbers, and the Economics of Negotiation"

Matt Backus (Cornell University), Tom Blake (Ebay), Steve Tadelis (UC Berkeley)


Discussant: Ernan Haruvy (UT Dallas)


Special Session: Behavioral and Social Phenomena in Markets

Ganesh Iyer (University of California, Berkeley)
Dmitri Kuksov (University of Texas, Dallas)

Wednesday, July 29


"Skewness and Intrisic Preferences for Information"

Yusufcan Masatliogu (University of Michigan), Yesim Orhun (University of Michigan), and Collin Raymond (University of Oxford)


Discussant: Kangkang Wang (University of Alberta)


"Managing Psychological Motivations in Contests"

Tanjim Hossain (University of Toronto), Mengze Shi (University of Toronto), and Robert Waiser (University of Toronto)


Discussant: Zsolt Katona (UC Berkeley)


"Signaling through Price and Quality to Consumers with Fairness Concerns"

Xiaomeng Guo (Washington University, St. Louis) and Baojun Jiang (Washington University, St. Louis)


Discussant: : Elie Ofek (Harvard University)


"Expertise in Online Markets"

Stylianos Despotakis (Carnegie-Mellon University), Isa Hafalir (Carnegie-Mellon University), R. Ravi (Carnegie-Mellon University), and Amin Sayedi (University of Washington)


Discussant: David Godes (University of Maryland)

Thursday, July 30


"Information, Advice or Delegation: What Leads to Higher Trust in a Distribution Channel?"

Ozalp Ozer (University of Texas, Dallas), Upender Subramanian (University of Texas, Dallas), and Yu Wang (University of Texas, Dallas)


Discussant: Kaifu Zhang (Carnegie Melon University)


"Pricing Self Improvement Programs for Impulsive Consumers"

Richard Schaefer (University of Texas, Austin), Raghunath Singh Rao (University of Texas, Austin), and Vijay Mahajan (University of Texas, Austin)


Discussant: Shubranshu Singh (Johns Hopkins University)


"Homophily and Influence: Pricing to Harness Word-of-Mouth on Social Networks"

Tuan Phan (National University of Singapore), Peter Zubcsek (University of Florida), and Xuesong Lu (École Polytechnique Fédérale de Lausanne)


Discussant: Sanjay Jain (Texas A&M University)


"Modeling Mean-Deviation-and-Heuristic-Based Expectation: An Application to Consumer Level Progression in Online Gaming"

Yi Zhao (Georgia State University), Sha Yang (University of Southern California), and Shantanu Dutta (University of Southern California)


Discussant: Ying Xie (UT Dallas)