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Haas NewsWire, December 9, 2002

**The next Haas NewsWire will be published on Monday, January 13, 2003. **

David Teece Awarded Finnish Prize in Strategic Management and Honorary Doctorate
Enron Whistle-Blower Sherron Watkins to Speak on Ethics January 30
New MBAA Officers Eager to Make their Mark
Peet's Director and Starbucks Co-founder to Speak on Coffee and Entrepreneurship
Faculty News
New Staff
Haas in the News
Happening at Haas

Haas NewsWire Archive
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David Teece, the Mitsubishi Bank Professor of International Business and Finance and director of the Institute of Management, Innovation, and Organization, has been awarded the annual Viipuri prize in Strategic Management by Lappeenranta University in Finland.

"This is further indication that David is one of the world's leading scholars in the area of strategy," says Ben Hermalin, chair of the faculty. "This is yet another well deserved acknowledgement of that fact."

The announcement of the award was made in October 2002 for Teece's "outstanding" record in the field of strategic (technology) management and business economics. The prize carries a monetary award of 10,000 euros and will be awarded in August 2003, in Finland.

Teece will also be awarded an honorary doctorate by Lapeenranta University in the spring of 2004.

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Sherron Watkins, the former Enron vice president who told top officials at the firm about the firm's accounting problems before its collapse, will give the fifth annual Peterson Business Ethics Lecture sponsored by the Socially Responsible Business Leadership Initiative on Thursday, January 30, 2003 at 5:00 p.m.

On August 2001, while she was still vice president of corporate development at Enron, Watkins wrote Ken Lay, then CEO of Enron, warning him that his company "might implode in a wave of accounting scandals." In the year since Enron filed for bankruptcy as a result of these scandals, Watkins has been widely cited in the press and has testified before Congressional committees from both the House and Senate investigating Enron's demise.

The lecture will take place in the Arthur Andersen Auditorium. Seating is on a first-come, first-served basis. A reception will follow in the Bank of America Forum. A gift from Rudolph Peterson, BS 25, helps to fund this lecture.

Please contact Denise Mooney, program coordinator, SRBLI, at dmooney@haas.berkeley.edu or 510.642.5581 for more information.

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After a year of dedicated service to their fellow students and the Haas School, the 2002 team of MBA Association officers are handing over the reins to the new officers for 2003. The Haas School congratulates the new MBA Association officers for 2003. Each of them brings a wealth of talents and experience to their office. The new MBAA officers are:

  • MBAA President
    Alejandro Borgia
    holds a BS in computer science from Princeton University and worked in business development at Musicmatch, a small music company that makes music software and music services, where he focused on strategic alliances. He was born in Argentina, grew up in New Jersey, and has been living in California for seven years.
  • VP for Academics
    Adam Wolf
    holds a degree in economics and Asian studies from Williams College and previously worked at Intuit.
  • VP for Admissions
    Alison Bartlett
    has an AB in politics from Princeton University and worked in consulting at the Parthenon Group's Boston and San Francisco offices. Says Barlett: "This role will afford me the opportunity to communicate the unique quality of the Berkeley MBA to potential students and, in so doing, allow me to use my skills to positively impact Haas."
  • VP for Alumni
    Mark Gervase
    already holds a Berkeley degree, a BA in economics. He worked for six years as a CPA at Arthur Andersen in Los Angeles before coming to Haas. Based on his positive experiences as a Berkeley alumnus Gervase ran for VP Alumni to increase alumni involvement at Haas for the benefit of both students and alumni and to encourage Haas students to leave school ready to become eager, active participants in the Haas Alumni Network.
  • VP for Careers
    Prior to coming to Haas, Paul Scarpa served as founder and principal consultant with Switchcase, LLC, a Boston-based strategy consulting firm. He holds degrees in computer science and industrial engineering from Northwestern University. As for his role in the MBAA, he says, "I believe the mark of top business programs is their ability to maximize the career success of their graduates in all economic climates."
  • VP for Clubs
    Taylor Schreiner
    holds degrees in economics and computer science from Amherst College. Prior to Haas he worked at Staples.
  • VP for Community Service
    With a degree in economics from the Massachusetts Institute of Technology, Anita Chan worked for KPMG Consulting in Hong Kong before coming to the Haas School.
  • VP for Communications
    Matt Weathers
    spent seven years in strategy consulting, market research, and product management in Silicon Valley before coming to the Haas School. He has held positions at The McKenna Group, G2 Research, and Wego Systems, Inc. He did his undergraduate work at UCLA in economics and political science. As VP for Communications, his goal is to put specific programs in place that strengthen the Berkeley MBA brand and improve internal communication.
  • VP for Finance
    Wanda Cheung
    holds a B.S.E. in civil engineering operations research from Princeton University. Previously, she was a product manager at Akamai Technologies, Inc., and a consultant with the Monitor Company. At Princeton she was business manager for the student radio station WPRB.
  • VP for International
    Itay Levi
    served for 6 years as an officer in the Israeli army, followed by a year of traveling around the world. He then went back to school to get a BA in history and business from the Hebrew University in Jerusalem, Israel. Levi spent the past three years working in Shaldor, Israel's leading management consulting firm.
  • VP for Social
    Rob Ricketts
    holds a degree in economics from Pomona College and previously worked for Charles River Associates in Columbia, Maryland.
  • VP for Technology
    Jason Anderson
    holds a BS in computer science from Worcester Polytechnic Institute and has three years experience in engineering in the areas of aerospace, defense, and industrial automation. He was in a management position at Wind River Systems for four years prior to coming to Haas.

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Jerry Baldwin, director of Peet's Coffee & Tea and co-founder of Starbucks Coffee, will speak at the Haas School as part of the student-initiated course, "Life as an Entrepreneur" (BA294.6), on Tuesday, December 10, at 6:00 p.m. in the Arthur Andersen Auditorium.

Please note the location of this event has changed from what was previously advertised. It will take place in the Arthur Andersen Auditorium and is free and open to the public.

Baldwin has been an entrepreneur and coffee roaster for over 30 years. After co-founding Starbucks in 1971, Baldwin came to the Bay Area and learned about coffee selecting, blending, and roasting from Alfred Peet, the founder of Peet's Coffee & Tea. Baldwin bought Peet's in 1984. Baldwin will share his experiences in creating one of the Bay Area's most visible businesses and brands, and will shed light on the ups and downs of building a publicly traded company. .

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Jerry Engel Speaks on Innovation Theory at Governor's Biotech Conference
Jerry Engel, executive director of the Lester Center for Entrepreneurship & Innovation, gave a presentation on the "Clusters of Innovation Theory" at a recent biotech summit in Silicon Valley.

The event, titled the "Promoting the Life Sciences: New Initiatives for the Bay Area" was sponsored by the Office of Governor Gray Davis, the Bay Area Council and the California Technology, Trade, and Commerce Agency. Corporate, government, and university leaders discussed how to attract life sciences to the region and how to support them. The event was held on December 3 in Menlo Park.

Drew Isaacs Discusses Industrial Clusters at United Nations Conference
Drew Isaacs, executive director of the Management of Technology Program, gave an invited talk on the high-tech industry at the United Nations Industrial Development Organization's International Conference in Shenzhen, China.

The focus of the UNIDO conference, which took place December 6 to 8, 2002, was to understand the creation of industrial clusters for sustainable development on a global scale. Several dozen countries were represented at the UN conference, with Isaacs' talk being the sole invited US presentation. Isaacs discussed how Silicon Valley operates both as a set of industrial clusters and also as an incubator for new industries.

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MBA Admissions Welcomes New Associate Director
Stephania Gaspar joined the Berkeley MBA admissions teams earlier this month as the associate director of admissions for the Berkeley-Columbia Executive MBA and the Evening & Weekend MBA programs.

Gaspar comes to Haas from ePocrates, a startup serving physicians and healthcare professionals with prescription databases for handheld devices, where she served as director of clinical products. She relocated to the Bay Area after getting her MBA from UCLA's Anderson School in 1999.

"I have always wanted to live in the Bay Area, but I finally moved here as a result of the tech boom in 1999 -- so far I absolutely love it," says Gaspar. Prior to receiving her MBA she worked at Dole Food Company in marketing and corporate financial planning, and at Ernst & Young, primarily in the auditing department.

In her free time, Gaspar says, "I love to snow ski (I make the trek up to Tahoe as much as possible during ski season), ride horses, and hike whenever possible."

Gaspar can be reached at 510-643-3258 or via e-mail at sgaspar@haas.berkeley.edu. Her office is in S440.

A New Program Coordinator for Socially Responsible Business Leadership Initiatives
Denise Mooney is the new program coordinator for the Socially Responsible Business Leadership Initiative, in charge of public relations and marketing, budget management, and outreach.

Mooney comes to Haas after five years at Bain & Company, where she held management roles in MBA recruiting in Boston and later in professional development in San Francisco.

Mooney earned her BS in business management from Providence College. She moved to San Francisco in 2000 from Boston, where her family still resides. "I love it here and living in San Francisco still feels like a vacation even after two years." In her spare time, she enjoys running, yoga, and reading. Eventually she also hopes to become a good cook.

Mooney can be reached at 510-642-5581 or at dmooney@haas.berkeley.edu. Her office is in F418.

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An editorial by Dean Tom Campbell appeared in the Santa Cruz Sentinel on Sunday, December 9, 2002. The piece, "Corporate Scandals and the Economy," was about the danger of assuming that corporate scandals caused the current economic downturn, rather than looking to the real causes and finding real solutions.

Hal Varian, dean of the School of Information Management and Systems and professor in the Operations and Information Technology Management Group, wrote an article, titled "The Economics of Innovation," for InfoWorld on December 9. He compared innovation today with other periods of hyperinnovation in the past, and discussed the best strategies for survival once the boom is over. Read the full article at http://staging.infoworld.com/articles/op/xml/02/12/09/021209opvarian.xml?Template=/storypages/ctozone_story.html.

Hal Varian was mentioned in InfoWorld on December 9 in the article, "Leading with an Eye on Innovation." Read the full article at http://staging.infoworld.com/articles/op/xml/02/12/09/021209opnoise.xml?Template=/storypages/ctozone_story.html.

Hal Varian was quoted in InfoWorld on December 9 in an article titled "This Year's Top 25 CTOs." His work in past boom/bust technology cycles was cited. Read the full article at http://staging.infoworld.com/articles/ct/xml/02/12/09/021209cttop.xml?Template=/storypages/ctozone_story.html.

InfoWorld columnist Chad Dickerson discussed Hal Varian's talk at an awards dinner in San Francisco. The book, "Information Rules: A Strategic Guide to the Network Economy," by Varian and Carl Shapiro, the Transamerica Professor of Business Strategy, was mentioned.

Thomas Davidoff, assistant professor in the Real Estate Group, commented on real estate cycles in the San Mateo County Times and the Oakland Tribune on December 8 in the article, "Looking for tenants after tech fallout." Read the full article at http://www.sanmateocountytimes.com/Stories/0,1413,87%257E11271%257E1037787,00.html#.

Janet Yellen, the Eugene E. and Catherine M. Trefethen Professor of Business Administration, and Laura Tyson were mentioned in connection with their positions in the Clinton administration in the Associated Press on December 6 in the article, "Ex-Treasury Heads go to Private Industry." The article was picked up by the following news sources:
· The Cincinnati Enquirer on December 8. Read the full article, titled "Plenty of job options for Treasury's O'Neill," at http://enquirer.com/editions/2002/12/07/biz_oneill07predecessors.html;
· The Oakland Tribune on December 7 in the article, "O'Neill has options for new career";
· The San Mateo County Times on December 7 in the article, "O'Neill has options for new career";
· The Baltimore Sun (MD) on December 6 in the article, "Where have all the others gone?";
· The Fort Wayne News Sentinel on December 6 in the article, "Ex-treasury heads go to private industry";
· The News Journal of Texas on December 6 in the article, "Ex-treasury heads go to private industry";
· Austin American Statesman of Texas on December 6 in the article, "Ex-treasury heads go to private industry";
· The WSOC (NC) on December 6 in the article, "Ex-treasury heads go to private industry";
· Newsday on December 6 in the article, "Ex-treasury heads go to private industry";
· The Guardian (UK) on December 6 in the article, "Ex-treasury heads go to private industry";

David Vogel, the George Quist Professor of Business Ethics, remarked on the SEC's Sarbanes-Oxley act and how this will affect investor behavior, in the San Francisco Chronicle on December 3 in the article, "Year of false starts in Enron aftermath." Read the full article at http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2002/12/03/BU83697.DTL&type=printable.

The book "Information Rules," a joint effort by Hal Varian and Carl Shapiro was mentioned in The Times of London on December 3 in the article, "Blag your way in blogology - Online." The work describes plausible business models for Internet services.

Cynthia Kroll, regional economist at the Fisher Center for Real Estate and Urban Economics, commented on the effect that slow job growth in the Bay Area will have on housing prices in the East Bay Business Times on December 2. Read the full article, titled "Key Sector: Housing," at http://eastbay.bizjournals.com/eastbay/stories/2002/12/02/focus3.html?t=printable.

The Rosen Consulting Group, a firm headed by Kenneth Rosen, the California State Professor of Real Estate and Urban Economics, was extensively referenced in The San Diego Union-Tribune on December 1 in the article, "It's the land, not the house." Rosen's work in explaining why housing prices are so high was featured.

Andrew Isaacs, executive director of the Management of Technology Program, remarked on the growth of the venture capital industry in the Venture Capital Journal on December 1 in an article, titled "Protect Thyself."

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Haas School Holiday Party
Friday, December 13
3:00 p.m. to 5:00 p.m.
Bank of America Forum

Alumni Events

MBA Holiday Mixer
Tuesday, December 10
6:30 p.m. to 9:30 p.m.
Sponsored by the Wharton Club of Southern California for members of the MBA Alumni Alliance of Southern California (MAASC).
Haas School alumni are invited to attend this event.
Place: The Continental at 8400 Wilshire Blvd., Los Angeles
Cost: $5 (cash bar)
RSVP and pay online at http://www.whartonsocal.com/MS/Public/Events/Info.asp and click on the MBA Holiday Mixer.
Please direct any questions to Lara Koslow at lara.koslow.wg00@wharton.upenn.edu.

Cal Berkeley Alumni gathering at the Bank in Brussels
Tuesday, December 10
8:00 p.m.
The Bank is located at Rue du Bailli 79, 1050 Brussels.
For more information, contact Carla Feely, MBA 2000, at carlafeely@yahoo.com.

Blue House Wines - Winter Wine Wonderland
Holiday Fundraiser for Kids
Wednesday, December 11
7:30 p.m. to 10:00 p.m.
Haas School alumni are invited to attend this event.
Blue House Wines present a Winter Wine Wonderland - Sparklers, Reds, and Sweets Hop on a sleigh ride with Blue House Wines (aka the Wolverine Wine Club) as we take guests through a Winter Wine Wonderland. A portion of every ticket will be given to the Toys for Tots Foundation.
Sponsored by: The University of Michigan Business School, Bay Area Club, digitalMBAs, Haas School of Business Bay Area Alumni Network, and the Columbia Business School Bay Area Alumni
Location: Pasta Pomodoro, 1885 Union St. in San Francisco, CA
Price: $33.75/person - $5 or more will go to charity. Tickets are limited and selling out is guaranteed to happen so act quickly. Sign up through:
No tickets will be sold at the door - they must be purchased in advance online.

The Haas NewsWire is the electronic news weekly for the Haas community published every Monday by the Marketing and Communications Office at the Haas School. Send your news, feedback, and suggestions to Haasnews@haas.berkeley.edu.

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