McDonald's Research Fellows in Corporate Social Responsibility (CSR)Program
In 2005, the Center launched a new unique educational opportunity, in partnership with fast food giant McDonald's, giving Haas MBA students first-hand exposure to the myriad CSR challenges businesses face on a daily basis. The program is known as the McDonald's Research Fellows in Corporate Social Responsibility (CSR) Program.
Through research, stakeholder engagement and intensive field experiences, a globally diverse team of second-year Haas MBA students conduct a deep stakeholder engagement study on McDonald's CSR activities - giving the company a fresh perspective and new insights into its business. As part of McDonald's "Open Doors" program, the main goal of the CSR Fellows program is to expose the students to McDonald's business and create opportunities for the company to engage and interact with various stakeholders.
The corporate-sponsored program provides research fellowships to each student. Recipients are known as "McDonald's Fellows". The fellows work closely with a faculty director on the study and produce several key deliverables that may be used broadly and at the discretion of McDonald's (web, company's corporate responsible reports, etc.).
Call for Applications: 2008 McDonald's Fellows Program
For more information:
Katharine Brewer
Director, Center for Responsible Business
e.
kbrewer@haas.berkeley.edu
p. 510.642.5581
