Ganesh Iyer
	Associate Dean for Academic Affairs, Edgar F. Kaiser Professor of Business Administration
	Phone: (510) 643-4328     Fax: (510) 643-1420 Email: giyer@haas.berkeley.edu
	Office Hours: By appointment in F699

EDUCATION

• Ph.D., Management, University of Toronto.
• Masters in Management Studies, University of Bombay.
• Bachelor of Engineering (Electrical), University of Bombay.

RESEARCH INTERESTS

• Competitive Marketing Strategy
• Coordination and Contractual Issues in Distribution Channels
• Internet Institutions and Competition
• Marketing Information and its Effects
• Bounded Rationality and Marketing Strategy

TEACHING

• Marketing, XMBA 206 (Summer 2008)
• Marketing, EWMBA206 (Fall 2007)
• Marketing, UGBA106 (Fall 2007)
• High-Technology Marketing Strategy, MBA 264, EWMBA 264
• Business-to-Business Marketing, MBA 268
• Doctoral Seminar, PHDBA 269D

SELECTED PUBLICATIONS

• “Corruptible Advice,” 2008, (with Erik Durbin), forthcoming, American Economic Journal: Microeconomics
• “Too Close to be Similar: Product and Price Competition in Retail Gasoline Markets,” 2008, (with P.B. Seetharaman), forthcoming, Quantitative Marketing and Economics.
• “Planned and Actual Betting in Sequential Gambles,” 2008, (with E. Andrade), forthcoming, Journal of Marketing Research.
• “Procurement Bidding with Restrictions,” (with A. Pazgal), 2008, Quantitative Marketing and Economics, 6, 2 177-204.
• “Information and Inventory in Distribution Channels,” (with C. Narasimhan and R. Niraj), 2006, forthcoming in Management Science. PDF File
• “Job Satisfaction, Job Performance and Effort: A Re-examination using Agency Theory,” (with M. Christen and D. Soberman), 2006, Journal of Marketing, vol. 70, January, pp. 137-150.
• “The Targeting of Advertising,” (with D. Soberman and J. M. Villas-Boas), 2005 ,Marketing Science, 24, 3, pp. 461-476. Finalist, for John D.C. Little Best Paper Award for 2005. PDF File
• "To Price Discriminate or Not: The Choice of Station Type in Retail Gasoline Markets," (with P.B. Seetharaman), 2003, Quantitative Marketing and Economics, v. 1, 2, pp. 155-178. PDF File
• "Internet Shopping Agents: Virtual Colocation and Competition," (with Amit Pazgal), 2003, Marketing Science, vol. 22, 1, pp. 85-106. Finalist, for John D.C. Little Best Paper Award for 2003. PDF File
• "A Bargaining Theory of Distribution Channels," (with J. Miguel Villas-Boas), 2003, Journal of Marketing Research, v. 40, February, pp. 80-100. PDF File
• "Referral Infomediaries," (with Yuxin Chen and V. Padmanabhan), 2002, Marketing Science, vol. 21, 4, pp. 23-45. PDF File
• "Price Competition Under Stockpiling and Flexible Consumption," (with David Bell and V. Padmanabhan), 2002, Journal of Marketing Research, vol. 39, August, pp. 292-303. PDF File
• "Consumer Addressability and Customized Pricing," (with Yuxin Chen), 2002, Marketing Science, vol. 21, 2, pp. 197-208. PDF File
• "Markets for Product Modification Information," (with David Soberman), 2000, Marketing Science, vol 19, 3, pp. 203-225. Winner, John D.C. Little Best Paper Award for 2000, Lead Article. PDF File
• "Coordinating Channels Under Price and Non-Price Competition," 1998, Marketing Science, vol. 17, 4, pp. 338-355. Finalist, for John D.C Little Best Paper Award for 1998. PDF File

WORKING PAPERS

• “Limited Memory and Market Competition,” 2007, (with Yuxin Chen and Amit Pazgal), under review.
• “Consumer Feelings and Equilibrium Product Quality,” 2007, (with Dmitri Kuksov), under review.
My curriculum vitae is available here.

SICS-Summer Institute in Competitive Strategy at Haas School of Business, UC Berkeley (July 20-24, 2009).


Last updated on April 17, 2008.

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